Benjamin Moore Color Stories® Collection Neutrals
Make Believe
A light, muted tan. Tinted at the counter in the Benjamin Moore lines below, while you wait.
On the wall at Raintree: Color Stories, bottom row, third panel from the left
Reading
LRV is how much light a color reflects, from 0 for black to 100 for pure white.
At LRV 52 it returns a little over half the light that falls on it. That is enough to show its color across a full wall without darkening the room, which is why most whole-room interiors fall in this range.
Aura Interior and Regal Select Interior cover the interior work. This is an interior-only color.
It does not wash out in bright Arizona light. Use it for a whole room, a cabinet body, or interior trim against deeper walls.
Matte or eggshell on walls; satin on trim, semi-gloss on doors. Higher sheens on walls amplify stucco texture and roller marks.
Master Color Index
- Code
- CSP-1035
- Collection
- Color Stories® Collection
- Family
- Neutrals
- LRV (official)
- 52
- Exterior
- Interior only
- Tints in
- Every Benjamin Moore interior line we carry
Also known as
No alias codes. CSP-1035 publishes in the Color Stories® Collection only.
Works on
- — Interior walls and ceilings
- — Interior cabinet bodies
- — Interior trim on deeper-toned walls
On the wall
Get it mixed
Every line below tints to CSP-1035. Pick the one that matches the surface.
Tap a line for a quote in Make Believe.
- Aura InteriorInterior wallsMatteChoose
- Regal Select InteriorWallsMatte or eggshellChoose
- AdvanceCabinets, doors, trimSatin or semi-glossChoose
- Ultra Spec 500Rentals and volume workMatte or eggshellChoose
Benjamin Moore lists CSP-1035 as an interior color, so only the interior lines are listed. Tinted while you wait at the counter. Ask for a quote and we’ll call back with the price and have it mixed for pickup; sample pints are mixed the same way.
Neighbors
Two steps lighter, two steps darker, and the one it gets confused with. Ranked by measured color distance.
- Bleeker BeigeHC-80LRV 52The closest color in the catalog by measured distance. Same reflectance at about the same warmth.
Questions
Will it look like this on my wall?
Not exactly. Screens vary and paint shifts with the light in the room. Pick up a sample before you commit to a wall — put it up for a full day so you see it in morning light, afternoon light and lamplight before the gallons get tinted.
Is it approved for my HOA?
That depends on your community, not on the color alone. Search your HOA to see its approved palette, then bring the scheme in and we will tell you how Make Believe compares. Committees approve colors, not brands, so a Benjamin Moore can is fine as long as the color matches the approved sheet.
Which line for a west-facing exterior?
CSP-1035 is an interior-only color, so we would not put it on a west wall in any line. Bring a photo of the wall to the counter and we will find the closest color that is rated for exterior use.
Can you match it in another brand?
We tint Benjamin Moore. CSP-1035 is a native Benjamin Moore formula, so there is nothing to approximate here — it comes out of the machine as published. If you have a Dunn‑Edwards code, Benjamin Moore already has that formula too. For a chip or a lid with no code, bring it in and we will read it and tell you how close we can get.