Arizona Paint Supply

Benjamin Moore  Williamsburg® Color Collection  Oranges

Hale Orange

A deep, saturated terracotta. Tinted at the counter in the Benjamin Moore lines below, while you wait.

CW-295LRV 25Exterior approved

On the wall at Raintree: Williamsburg

Reading

LRV is how much light a color reflects, from 0 for black to 100 for pure white.

At LRV 25 it absorbs roughly three-quarters of the light that falls on it, which is where a wall facing the afternoon sun starts to get hot.

Aura Exterior and Element Guard hold their color in our sun at this depth. The wall that takes the afternoon sun is where fading shows first.

It works across a whole room with good south-facing windows, and as a single wall, a cabinet body or an accent anywhere else.

Matte or eggshell on interior walls — at this depth eggshell handles scuffs and touch-ups better than matte. Flat on exterior stucco; soft gloss on doors and shutters.

Master Color Index

Code
CW-295
Collection
Williamsburg® Color Collection
Family
Oranges
LRV (official)
25
Exterior
Approved for exterior use
Tints in
Every Benjamin Moore line we carry

Also known as

No alias codes. CW-295 publishes in the Williamsburg® Color Collection only.

Works on

  • — Front doors and exterior accents (a hard sell as an HOA body color)
  • — Accent walls
  • — Cabinet uppers or lowers

On the wall

A stucco front, saguaros along the walk, shown in Hale Orange
A stucco front, saguaros along the walk
A ranch house with a front porch, shown in Hale Orange
A ranch house with a front porch
A pueblo-style front, saguaro at the corner, shown in Hale Orange
A pueblo-style front, saguaro at the corner
A living room, steel windows to the desert, shown in Hale Orange
A living room, steel windows to the desert
A living room under a vaulted ceiling, shown in Hale Orange
A living room under a vaulted ceiling
A great room with a stone fireplace, shown in Hale Orange
A great room with a stone fireplace

Get it mixed

Every line below tints to CW-295. Pick the one that matches the surface.

Neighbors

Two steps lighter, two steps darker, and the one it gets confused with. Ranked by measured color distance.

  • Bryce Canyon098LRV 28Three points lighter at about the same warmth. Also in Oranges.
  • Orange Blossom2168-30LRV 30Five points lighter at about the same warmth. Also in Oranges.
  • Topaz070LRV 22Three points darker at about the same warmth. Also in Oranges.
  • Rust2175-30LRV 20Five points darker at about the same warmth. Also in Oranges.
  • Corlsbud Canyon076LRV 25The closest color in the catalog by measured distance. Same reflectance at about the same warmth.

Questions

  • Will it look like this on my wall?

    Not exactly. Screens vary and paint shifts with the light in the room. Pick up a sample before you commit to a wall — put it up for a full day so you see it in morning light, afternoon light and lamplight before the gallons get tinted.

  • Is it approved for my HOA?

    That depends on your community, not on the color alone. Search your HOA to see its approved palette, then bring the scheme in and we will tell you how Hale Orange compares. Committees approve colors, not brands, so a Benjamin Moore can is fine as long as the color matches the approved sheet.

  • Which line for a west-facing exterior?

    Aura Exterior or Element Guard. At this depth the wall gets hot enough that the quality of the paint decides how long the color holds.

  • Can you match it in another brand?

    We tint Benjamin Moore. CW-295 is a native Benjamin Moore formula, so there is nothing to approximate here — it comes out of the machine as published. If you have a Dunn‑Edwards code, Benjamin Moore already has that formula too. For a chip or a lid with no code, bring it in and we will read it and tell you how close we can get.